Q. Which databases should I use for conducting market research?
Last Updated: Aug 07, 2025 Views: 479
You will find the resources listed in the Market Research section of our Company & Industry Research Guide helpful. These resources will provide statistical data on income, consumption, and demographics. The Mintel Academic database is particularly good, with comprehensive reports on market drivers, trends, and consumer attitudes and purchasing habits.
You must be a current student, staff, or faculty member to use the databases.
